Newage Cables

My experience with Dr. Shaiqa, a certified dermatologist who offers skincare treatments, and my branding and graphic designing abilities helped me a great deal. I was supposed to create promotional social media designs that would resonate with trust, professionalism, and care.

The designs such as promotional offers were, service highlights social media posts, active skincare tips, and flyers for the seasonal campaigns. Keeping in line with the purpose, much emphasis was put on helping the client’s social media handles strengthen the online presence, further, to invite more active clients. Considering all that, I developed designs which were aimed to be practical more than anything, to satisfy the need Dr. Shaiqa had.

Every design highlights a distinctive balance which is a must – an in-demand visual and content – making the post more informative, engaging, and attention-seeking unlike the competitive social media marketing we see nowadays. The aesthetics I chose for the account were done with much effort and thought and intimately tie with the qualities that follow the dermatology. The refined palette, signature typesetting, and uncluttered balance of elements, all reflect notions of freshness, wellness, and dermatological and skincare sophistication.

The ultimate issue is that after all is done, the viewer must see the value in the post and share the content with those who seek great attention and quality skincare, rapidly. The continued creative branding, photo based storytelling, and assisted Dr. Shaiqa to improve his online marketing that enabled his social media handles to gain greater audience engagement.

In this project, I learned a lot about branding in Health Care and Wellness, and how important trust, detail, and visual cohesion are to it. I helped increase Dr. Shaiqa’s online presence and helped her become recognized as a reputable skincare service provider.